The Alberta Hotel & Lodging Association (AHLA) is a non-profit organization founded in 1919 which represents a broad cross section of Alberta's accommodation and tourism industry. Our over 900 members are owners and operators of hotels, motels, inns, resorts, bed and breakfasts, lodges, campgrounds and company suppliers to the tourism industry.
Our Mission and Values
Our vision is to be an industry leader and the trusted advisor for hotels and lodging in Alberta, helping to
build Canada’s tourism and hospitality industry.
The AHLA’s mission is to support our members and strengthen Alberta’s tourism and hospitality industry.
Through our programs, services, and advocacy efforts, we strive to enhance the economic prosperity and
social fabric of our industry.
The Alberta Hotel & Lodging Association’s values are: